AIDC is teaming up with AFTRS and Doc Society, in partnership with Screen NSW, to launch the New Perspectives Pitch Lab.

An initiative for emerging non-fiction talent with a social impact project in development or production, the New Perspectives Pitch Lab aims to empower non-fiction storytellers to pursue and build support for the stories they want to tell.

The Pitch Lab team is looking for stories that offer a rare insight into the often under-represented and overlooked aspects of what’s being reflected in the current zeitgeist – stories that break barriers and explore nuance over polarity. 

Projects are welcome from emerging storytellers and those changing genre or platform, on any theme or subject. Applications that explore subjects such as democracy, environment, and economic and racial justice are also strongly encouraged. 

The New Perspectives Pitch Lab is open to projects from across the non-fiction landscape – from observational character-driven stories to hybrid and essay films, as well as podcasts and series for television or online.

The Pitch Lab teams’ passion for non-fiction embraces the many faces of the form – including personal funny, investigative and comedic – which can all play an important role in creating films of record and tools of personal and policy change.

Share your new perspectives today – applications for the New Perspectives Pitch Lab are now open! Entries close Friday 30 October 2020.


The Pitch Lab consists of five online coaching sessions and an online pitch ‘event’ with mentors including Malinda Wink, Global Director of Good Pitch, Doc Society.

  • Individuals or teams of two can participate in the pitch lab.
  • Participants develop their project pitch in both group and individual sessions and pitch to an industry panel for feedback.
  • A focus on pitch training will support participants to develop strategies and pathways for non-traditional access to audience and finance for projects that have potential for an impact campaign. 
  • One team will be selected for pitching opportunities at the 2021 AIDC and will receive two complimentary All-Access Passes.
  • There is no cost for the lab, but all selected participants are required to attend all coaching sessions and commit to the pitch event.


All Pitch Lab sessions occur online via Zoom in afternoon slots:  

  • Wednesday 18 November – Introduction to Impact and Pitching to Non-Traditional Partners (1pm – 4.30PM AEDT) 
  • Monday 23 November – Group: Introduction to Pitching & Building Your Trailer (1pm- 4.30pm AEDT) 
  • Wednesday 25 November – Group: Practice Pitch 1 (1pm – 4.30pm AEDT) 
  • Monday 30 November – Group: Practice Pitch 2 (1pm- 4.30pm AEDT) 
  • Wednesday 2 December – Individual: One on Ones with teams + mentors (30 minutes each team)
  • Monday 7 December – Industry pitch to ‘friendly dragons’. Each pitch is 7 minutes plus time for feedback (1pm- 4.30pm AEDT)


The New Perspectives Pitch Lab is for individuals or teams who have an impact documentary project in development or production, who could benefit from assistance in developing a project pitch to traditional and non-traditional sources of funding and pathways to audience. 

The Lab is reaching out to new and emerging storytellers from around the country and also welcomes applications from journalists and fiction storytellers that are changing genre or platform. 

Applications are particularly encouraged from applicants and/or teams who identify as First Nations Australian, culturally and linguistically diverse, living with disability and/or LGBTQI+.

  • The impact documentary project can be short or long form, a one-off film or series (online or broadcast), or a podcast. 
  • The documentary project can be on any theme or subject – and we strongly encourage applications that explore subjects such as democracy, environment, economic and racial justice. 
  • Applicant teams must consist of at least one key team member with a screen credit in their respective role on a project that has been broadcast and/or screened at a recognised film festival or distributed on a significant curated online platform. A list of recognised festivals is available via the Screen Australia website.
  • Only Australian project teams can apply. 
  • Applicants must be 18 years of age or over.
  • Projects must be classified as no greater than MA.

You must be available to attend all the New Perspectives Pitch Lab dates listed above.

Successful applicants will be notified by Friday 13 November and must accept their offer by Monday 16 November.


Projects will be chosen using the following assessment criteria:

  • Strength of the project and potential for social impact;
  • Background and experience of the applicant(s);
  • Clear identification of audience;
  • Capacity of the team to manage the project and their ability to deliver;
  • Other factors including diversity of slate and the gender and cultural diversity of the team may also influence final selection.


To apply for the New Perspectives Pitch Lab, complete the online application form by Friday 30 October.

You will need to submit the title, format, logline and synopsis for your project.

You’ll also need to explain the target audience, why your project is an important topic, and why you are the right team to tell this story.

The Pitch Lab team will ask for details about what stage of the project you are at, and any info you can supply on schedule, budget, finance plan and chain of title.

Also make sure you have bios and contact details for your key team members – and be ready to supply links to up to 15-minute total video samples to support your application.

Late submissions will not be accepted. 

Please email [email protected] with any questions.


  • PRESENTED BY - logo 0