Kate Rourke (UK)
Head of Creative Insights
Getty Images

Kate joined the photography industry over 15 years ago and today works as Head of Asia Pacific of Creative Insights, who set the global content strategy for Getty Images, through analysing trends in visual communication.

This knowledge helps inform Creative Insights an online destination from Getty Images that gives behind the lens access, authentic thought-provoking imagery and a curated glimpse of today’s visual trends.

Kate regularly talks at client and media events across the globe around visual communication, and day to day works with the art directors, editors, photographer and videographer communities setting briefs, and advising them on the content they need to be producing for Getty Images and iStock.