You Can't Pitch That! (Or Can You?)

Craft Three network executives, a spinning wheel of subject matters and a bunch of development producers with only minutes to prepare their pitch. What could possibly go wrong?

To wrap up AIDC 2022, we are bringing back everyone’s favourite quick-fire pitching session in its latest iteration of ‘You Can’t Pitch That! (Or Can You?)’

In this live, lively and entirely unplanned pitching session, the best brains in the business test their creative mettle by pitching ideas with mere minutes of preparation to three very different executives from a public broadcaster, commercial network and streaming platform. Think Wheel of Fortune meets Who’s Line is It Anyway, this fast, furious and fun session will be an opportunity to see how producers can take one idea and shape it for the specifics of a particular network. In doing so, the audience will have insight into what commercial networks, public broadcasters and streamers are after, the do’s and don’ts of pitching and a lot of take-homes on what is likely to get your idea from pitch to production.

Session